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Brief Brand History for
Following its founding in 1906, Montblanc soon became renowned for its fine writing instruments. In 1924, the company launched pens under its now famous Meisterstück name. The business continued to grow throughout the twentieth century before its acquisition by Alfred Dunhill Ltd in 1977. The Richemont Group purchased Montblanc in 1988. In 1997, Montblanc debuted its first watches. Richemont's 2006 acquisition of Minerva galvanized Montblanc's watchmaking division. Founded in 1858, Minerva is known for its precise chronograph movements and exceptional finishing. Montblanc still uses the Minerva's ateliers in Villeret, Switzerland while maintaining a separate manufacture in Le Locle. Since the acquisition, Montblanc has manufactured complicated in-house movements and used Minerva's extensive archives for aesthetic inspiration.